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Entenmann's baked goods were the Little Debbie Snack Cakes for kids like me...


Page Turner
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...who grew up going the the Jewish cousins in Flushing to visit, and eventually having the stuff show up in D.C., as the empire expanded. I have eaten that stuff, and more than once.  I am ashamed, now that I am an organic whole wheat hippie. But I do recall that, at the time, it tasted pretty good to me. :)

 

The occasion for this reminiscence is this obituary of Charles Entenmann, in the NY Times.

 

"The Entenmann’s on the fridge was more than a signal of solvent family finances (Yes, Dolores, we can afford the Banana Crunch Cake). It was a blue-and-white invitation to communion, its contents suitable for weddings and wakes and Communion parties and late-morning gossip sessions with cups of percolated coffee and a Marlboro Light.

As I look back, Entenmann’s seems more present in my memory than in reality. In my mind’s eye, there would be a Raspberry Danish Twist on Sunday mornings; a slice of Chocolate Chip Crumb Loaf, wrapped in paper towel, for school lunch; a hunk of Blackout Cake for dessert; and a rush to Good Samaritan Hospital before bed. (Not really.)"

 

 

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I don’t think I have ever eaten anything from them. Just didn’t grow up with it and I don’t crave sweet bready stuff.  

If I’m going to eat something like that it was usually freshly baked.  My wife’s Grandmother made some amazing baked goods but that was 1-2 times a year and she’s been gone at least 10 years now…

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20 minutes ago, Square Wheels said:

I loved that stuff back when I could eat it.

...you will probably like this quote from the original article. I know I did.

"It was said that Mr. Entenmann, who died last month at age 92 in Florida — far from the South Shore of Long Island, where he helped his family’s business rise like a baking Bundt cake to become a national brand — did not eat Entenmann’s products.

“He just wasn’t a dessert guy,” one of his children explained, no doubt causing Entenmann’s aficionados everywhere to choke on their second secret slice of a Cheese Danish Twist.

As someone who grew up near the old Entenmann’s factory in Bay Shore, my first reaction to this revelation is: No wonder he lived to 92."

 

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I love the Entenmann's cookies that are half fudge-icing and half cookie.  Unfortunately, I don't buy them anymore due to diabetes.

But, every once in a while, I'll buy the 8-pack of Rich Frosted Chocolate Covered Donuts.  With the chocolate coating, they can last a couple weeks without getting stale.

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My family was an Entenmann's family.  I'd suggest you not get between any member of my family and a chocolate Entenmann's donut.   And when I'm sick, their crumb cake is like medicine from heaven.

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